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FMCG Online in India

Name: FMCG Online in India
Brand: LAP Lambert Academic Publishing
SKU: 02982354
Price: 51.92 EUR
Availability: InStock

Saeed Khan

Jazyk

Angličtina

Kniha Brožovaná

Libristo kód: 02982354

Nakladateľstvo LAP Lambert Academic Publishing, apríl 2016

The very purpose of this research is to help understand the online scenario in India and how Indian... Celý popis

Libristo kód: 02982354

131 b

51.92 €

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The very purpose of this research is to help understand the online scenario in India and how Indian FMCG companies (like other US or UK based FMCG companies) do online business selling their products. The research tries to answer below questions: FMCG Online market in India - Brief analysis How to enrich the eCommerce portal? How to improve online service? How to streamline the supply chain processes? How to retain customers trust for their personal information? How to build the online portal brand? The case study of Ocado is included in this research paper to understand successful online grocery business in other part of the world.

Informácie o knihe

Celý názov FMCG Online in India

Autor Saeed Khan

Jazyk

Angličtina

Väzba Kniha - Brožovaná

Dátum vydania 2016

Počet strán 100

EAN 9783659856082

Libristo kód 02982354

Nakladateľstvo LAP Lambert Academic Publishing

Váha 167

Rozmery 150 x 220 x 6

Kategórie

Ekonómia, financie, obchod a manažment > Obchod a manažment

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