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The book can be viewed from the perspective of a medium to large firm's journey towards sustainability. A firm that wants to be sustainable considers the triple bottom line when making decisions, i.e., the firm takes into account economic (profit), environmental (planet), and social (people) impacts when making decisions. By focusing on the triple bottom line (3Ps), the firm ensures a steady supply of inputs such as raw materials and labor indefinitely. The first step towards sustainability is aimed at reducing waste in operations (mainly production), with the help of such tools as lean and six-sigma. The firm then performs a Life-Cycle Assessment (LCA) for each of its main products and processes.