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Sense and Sensitivity explores the semantic and pragmatic effects of focus in natural language discourse. The book concentrates on focus sensitivity, the remarkable dependency some words have on the effects of focus. An example is "only": compare "She only LIKES me" (i.e. nothing deeper) to "She only likes ME" (i.e. nobody else). Such interactions between sound and meaning highlight the importance of focus as an interface topic in contemporary linguistic theory, and the book presents results that will be of interest across the gamut of linguistic subfields from phonetics and phonology through syntax, semantics, pragmatics and discourse studies.§The centerpiece of the book is a new account of focus sensitivity, the QFC theory, which involves a three-way distinction between different effects of focus: Quasi association, a special type of pragmatic inference; Free association, the resolution of a free variable; and Conventional association, a grammatical dependency on the current question under discussion. Prior to this new account, it had generally been assumed that focus is a uniform phenomenon; Beaver and Clark refute this with a series of new diagnostic tests, a detailed study of how focus sensitive expressions behave in Germanic and Romance languages, and the first theory of the meaning of exclusives (like "only", "just", and "merely") that explains their focus sensitivity in terms of their meaning and function in dialogue.