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Entertainment media are entertainment products and services that now heavily rely on digital technology. Focusing on those aspects that emphasise the use of easily available entertainment technology to promote economic development, education, creativity and cultural dissemination, this book looks at how designing interactive entertainment using low cost technology (such as cheap sensors, Kinect, Arduino, etc.) is becoming increasingly viable. Exploring questions such as: How can we exploit current technology to achieve even more innovative and affordable ways of harnessing the entertainment power of creating? Can we convert consumers of entertainment into creators of entertainment, where the process of creating is potentially as important as the resultant product? And How can digital entertainment make its contribution to developing and emerging countries? For those studying and researching in the areas of human-computer interaction, entertainment computing, and learning technologies (edutainment) this book provides an excellent coverage of the issues and topics. Additionally companies and professionals involved in areas such as game and entertainment technologies, mobile applications, and social networking will find the book an invaluable resource.