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Ultimate Guide to Sports Marketing

Language EnglishEnglish
Book Hardback
Book Ultimate Guide to Sports Marketing Joe Jeff Goldblatt
Libristo code: 04010284
Publishers McGraw-Hill, April 2001
The Ultimate Guide to Sports Marketing is the first book to go behind the scenes and outline a strat...
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37.83 €
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The Ultimate Guide to Sports Marketing is the first book to go behind the scenes and outline a strategic, integrated approach to effective and innovative sports marketing.

About the book

Full name Ultimate Guide to Sports Marketing
Author Joe Jeff Goldblatt
Language English
Binding Book - Hardback
Date of issue 2001
Number of pages 315
EAN 9780071361248
ISBN 0071361243
Libristo code 04010284
Publishers McGraw-Hill
Weight 682
Dimensions 163 x 238 x 30

Categories

Economics, Finance, Business & Management > Business & Management > Management & management techniques > Management of specific areas > Sales & marketing management
Economics, Finance, Business & Management > Business & Management > Sales & marketing
Sports & Active outdoor recreation > Sport: general > Sporting events & management
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