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feminisation of public relations
Language
English
English
Book
Paperback
There I was: a lone male among more than 30 females.§Then it suddenly hit me. I was an oddity a ma...
Full description
Libristo code: 06824870
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219 b
219 b
87.64
€
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Hardback
193.69
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There I was: a lone male among more than 30 females.§Then it suddenly hit me. I was an oddity a male in§a female profession, public relations. Women§outnumber men three to one, and the figure is§increasing. But why is this happening? This landmark§study focuses on the PR profession in Australia (and§includes data from other countries). With surveys,§interviews and focus groups of students at four§universities and communicators from all areas of the§profession, this work considers what the long-term§effects of this global trend might be.
About the book
Full name
feminisation of public relations
Author
Greg Smith
Language
English
English
Binding
Book - Paperback
Date of issue
2009
Number of pages
304
EAN
9783639164756
ISBN
363916475X
Libristo code
06824870
Publishers
VDM Verlag
Weight
474
Dimensions
229 x 157 x 18
