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Purple Cow

Language EnglishEnglish
Book Hardback
Book Purple Cow Seth Godin
Libristo code: 11118121
Publishers Portfolio, November 2009
In "Purple Cow, "Godin urges business people to put a Purple Cow into everything they build, and eve... Full description
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In "Purple Cow, "Godin urges business people to put a Purple Cow into everything they build, and everything they do, to create something truly noticeable. It's a manifesto for marketers who want to help create products that are worth marketing in the first place.

About the book

Full name Purple Cow
Author Seth Godin
Language English
Binding Book - Hardback
Date of issue 2009
Number of pages 210
EAN 9781591843177
ISBN 1591843170
Libristo code 11118121
Publishers Portfolio
Weight 272
Dimensions 127 x 184 x 25

Categories

Economics, Finance, Business & Management > Business & Management > Sales & marketing
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