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Optimale Neuproduktplanung

Language GermanGerman
Book Paperback
Book Optimale Neuproduktplanung
Libristo code: 08919959
Publishers Deutscher Universitätsverlag, April 1999
Ausgehend von der Conjoint-Analyse als methodischer Basis entwickelt der Autor einen Ansatz zur gewi...
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Ausgehend von der Conjoint-Analyse als methodischer Basis entwickelt der Autor einen Ansatz zur gewinnorientierten Produktgestaltung, mit dem sich auch Konkurrenzreaktionen berücksichtigen lassen.

About the book

Full name Optimale Neuproduktplanung
Language German
Binding Book - Paperback
Date of issue 1999
Number of pages 296
EAN 9783824468300
ISBN 9783824468300
Libristo code 08919959
Weight 376
Dimensions 148 x 210 x 18
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