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Marketing for Special and Academic Libraries

Language EnglishEnglish
Book Hardback
Book Marketing for Special and Academic Libraries Valerie Gordon
Libristo code: 10032981
Publishers Rowman & Littlefield, May 2016
Marketing for Special and Academic Libraries is an easy-to-follow, practical, easily-implementable,... Full description
? points 312 b
124.75 €
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Marketing for Special and Academic Libraries is an easy-to-follow, practical, easily-implementable, 21st-Century marketing book for academic and special libraries. Written by two practicing librarians who are passionate about communicating with user, the book provides both the inspiration and drive to market your library and practical tips and suggestions on how to do that effectively.

About the book

Full name Marketing for Special and Academic Libraries
Author Valerie Gordon, Patricia Higginbottom
Language English
Binding Book - Hardback
Date of issue 2016
Number of pages 178
EAN 9781442262690
ISBN 9781442262690
Libristo code 10032981
Publishers Rowman & Littlefield
Weight 444
Dimensions 160 x 238 x 19

Categories

Reference, Information & Interdisciplinary subjects > Library & information sciences / Museology > Library, archive & information management
Reference, Information & Interdisciplinary subjects > Library & information sciences / Museology > Library & information services
Economics, Finance, Business & Management > Business & Management > Sales & marketing
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