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Management of Art Galleries

Language EnglishEnglish
Book Paperback
Book Management of Art Galleries MAGNUS RESCH
Libristo code: 19428092
Publishers Phaidon Press Ltd, July 2018
The art world is tough, the rules are a mystery, and only the lucky ew make money' - so how can gall... Full description
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28.10 €
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The art world is tough, the rules are a mystery, and only the lucky ew make money' - so how can galleries succeed? What makes a commercial art gallery successful? How do galleries get their marketing right? Which potential customer group is the most attractive? How best should galleries approach new markets while still serving their existing audiences? Based on the results of an anonymous survey sent to 8,000 art dealers in the US, UK, and Germany, Magnus Resch's insightful examination of the business of selling art is a compelling read that is both aspirational and practical in its approach.

About the book

Full name Management of Art Galleries
Author MAGNUS RESCH
Language English
Binding Book - Paperback
Date of issue 2018
Number of pages 152
EAN 9780714877754
ISBN 9780714877754
Libristo code 19428092
Publishers Phaidon Press Ltd
Weight 382
Dimensions 210 x 147 x 17

Categories

Economics, Finance, Business & Management > Business & Management > Management & management techniques
The Arts > The arts: general issues
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