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Hegarty on Advertising

Name: Hegarty on Advertising
Brand: Thames & Hudson Ltd
SKU: 16028884
Price: 25.95 EUR
Availability: InStock

John Hegarty

Language

English

Book Hardback

Libristo code: 16028884

Publishers Thames & Hudson Ltd, November 2017

Revised and expanded edition of this insider's view of advertising, described by "Book Monthly" as '... Full description

Libristo code: 16028884

65 b

25.95 €

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Revised and expanded edition of this insider's view of advertising, described by "Book Monthly" as 'an absolute gem. A bible in fact.' This edition discusses the changes that have taken place in the industry and in Hegarty's own career since the original book was published in 2011. 105 illustrations.