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Economist: Marketing for Growth

Language EnglishEnglish
Book Paperback
Book Economist: Marketing for Growth The Economist
Libristo code: 09181451
Publishers PUBLICAFFAIRS, January 2014
The Economist: Marketing for Growth is a guide to how marketing can and should become a business's m... Full description
? points 44 b
17.48 €
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The Economist: Marketing for Growth is a guide to how marketing can and should become a business's most important driver of growth. Marketers play a crucial role in generating revenue, and they can play an equally important role in how revenues tran

About the book

Full name Economist: Marketing for Growth
Author The Economist
Language English
Binding Book - Paperback
Date of issue 2014
Number of pages 224
EAN 9781610393973
ISBN 161039397X
Libristo code 09181451
Publishers PUBLICAFFAIRS
Weight 235
Dimensions 134 x 216 x 20

Categories

Economics, Finance, Business & Management > Economics > Behavioural economics
Economics, Finance, Business & Management > Business & Management > Sales & marketing
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