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Economics of Marketing

Language EnglishEnglish
Book Hardback
Book Economics of Marketing
Libristo code: 05118737
Publishers Edward Elgar Publishing Ltd, October 1998
This collection of previously-published articles show the contribution of economics to the field of... Full description
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This collection of previously-published articles show the contribution of economics to the field of marketing. They cover the economic history of marketing practices, and also encompass both classical and contemporary analyses relevant to marketing management.

About the book

Full name Economics of Marketing
Language English
Binding Book - Hardback
Date of issue 1998
Number of pages 768
EAN 9781858987958
Libristo code 05118737
Weight 1863
Dimensions 169 x 244 x 55
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