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Celebrity Sells

Language EnglishEnglish
Book Paperback
Book Celebrity Sells Hamish Pringle
Libristo code: 04085039
Publishers John Wiley & Sons Inc, March 2004
Offers practical advice on how to advertise a brand using celebrities. The author is the director ge...
? points 114 b
44.97 €
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Offers practical advice on how to advertise a brand using celebrities. The author is the director general of the Institute of Practitioners in Advertising.

About the book

Full name Celebrity Sells
Author Hamish Pringle
Language English
Binding Book - Paperback
Date of issue 2004
Number of pages 340
EAN 9780470868508
ISBN 0470868503
Libristo code 04085039
Publishers John Wiley & Sons Inc
Weight 526
Dimensions 152 x 227 x 25

Categories

Economics, Finance, Business & Management > Business & Management > Management & management techniques > Management decision making
Economics, Finance, Business & Management > Business & Management > Sales & marketing > Advertising
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