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Account-Based Marketing - How to Target and Engage the Companies That Will Grow Your Revenue

Language EnglishEnglish
Book Hardback
Book Account-Based Marketing - How to Target and Engage the Companies That Will Grow Your Revenue Chris Golec
Libristo code: 20542641
Publishers John Wiley & Sons Inc, April 2019
Account-Based Marketing is changing the discipline of marketing--Why? Business-to-business (B2B) com...
? points 65 b
25.66 €
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Account-Based Marketing is changing the discipline of marketing--Why? Business-to-business (B2B) companies spend $40 Billion on marketing each year, and they embrace tech-driven innovations, yet the traditional model for lead generation ha

About the book

Full name Account-Based Marketing - How to Target and Engage the Companies That Will Grow Your Revenue
Author Chris Golec
Language English
Binding Book - Hardback
Date of issue 2019
Number of pages 224
EAN 9781119572008
ISBN 1119572002
Libristo code 20542641
Publishers John Wiley & Sons Inc
Weight 404
Dimensions 235 x 162 x 24

Categories

Economics, Finance, Business & Management > Business & Management
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